How can genre aid you in relation to your brief?

Genre can help me a lot in relation to my brief, this is because it can help me to create the mise en scene for the scenes I film - this is because genre is security for the viewer; when they go to see a type of genre - there are certain things that they expect to see.

For example, if a viewer went to see a horror film, they would expect it to have scary settings and audio, and have characters that are meant to frighten them. 

Or, if a viewer went to see a Rom-com (a sub-genre, turned genre), they would expect it to be funny, and make them feel uplifted and happy at the end. 

Therefore, knowing my genre can aid me in relation to my brief, because it provides a set of guidelines for me to follow depending on what genre I choose. 

It also helps me to plan for my brief, in that once I have selected a genre, I can research other people's work in that genre, helping to give me an idea of what I could do. 

Overall, genre helps me in relation to my brief, as it gives me something to follow to make my work successful, whereas without genre, the director could do whatever he wanted, and that would make my brief more difficult, as i would have a wider range of things to do, and would have to be more creative to make my work successful.